A Picture is Worth a Thousand Words: Using Behavioural Insights In Visual Communication
This paper is a part of the IPR Behavioral Insights Research Center. From the time of prehistoric cave paintings, people have been using images to share ideas and information with each other. Communicators have long recognized the importance of visuals, which is deeply rooted in our reliance on our sight and vision to process and … Continue reading A Picture is Worth a Thousand Words: Using Behavioural Insights In Visual Communication
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