AI in PR: The Conversation Has Just Begun

Manuelita Maldonado was the 2020 winner of the Makovsky Best Master’s Thesis of the Year Award. This blog post is based on her thesis research, “The Rise of Intelligent Machines: How Artificial Intelligence is Transforming the PR Industry.” Thanks to science fiction characters like Hal, from 2001: A Space Odyssey, Ava from Ex-Machina or even … Continue reading AI in PR: The Conversation Has Just Begun