Carlina DiRusso is the recipient of the 2019 Don Bartholomew Award for Excellence in Public Relations Research What do Patagonia, Dick’s Sporting Goods, Gillette and Nike have in common? Within the past decade, each of these companies has taken a public stance on a controversial social issue, a public relations initiative known as corporate social advocacy (CSA). Consider, … Continue reading Strategies for Sharing Corporate Social Advocacy Messages on Social Media