Download Report: Science of Influence – Report Download Infographic: Science of Influence – Infographic A special thank you to our sponsors: Executive Summary In a survey of 1,783 internet users, this study explored the level of influence social media has in four industries: healthcare, financial, travel (personal not business), and retail. The results were segmented … Continue reading The Science of Influence: How Social Media Affects Decision Making in the Healthcare, Travel, Retail and Financial Industries