This blog is provided by the IPR Organizational Communication Research Center. In the current context, companies no longer have the primacy of communication when it comes to their brands. Actually, social media are arenas where more and more conversations about brands occur without the direct control of companies’ Corporate Communication and Marketing offices. Some of … Continue reading Employee Brand Ambassadorship Strategies to Build Brands
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This blog is provided by the IPR Organizational Communication Research Center. We can all agree that 2020 has truly been one for the history books. COVID-19 changed the way we work and live, requiring organizations to shift, change and adapt normal business practices to simply survive. It was the crisis we didn’t anticipate that will … Continue reading A Crisis Within A Crisis: When Employee Engagement Is Too Little Too Late →
This summary is provided by the IPR Organizational Communication Research Center Summary Among numerous contemporary threats, false information about a crisis has become increasingly detrimental to an organization’s crisis communication efforts. Incorrect information, labeled as fake news, misinformation, or disinformation, threatens an organization’s reputation, business continuity, and publics’ wellbeing. Crisis misinformation, if not contained or neutralized … Continue reading The Effects of Corrective Communication and Employee Backup on the Effectiveness of Fighting Crisis Misinformation →
This blog is provided by the IPR Organizational Communication Research Center One of the better textbooks I’ve read on internal communications is Excellence in Internal Communication Management by Linjuan Rita Men and Shannon A. Bowen. I think it does a solid job of speaking to all the outcomes a world-class internal communications function contributes to, … Continue reading When the External World Creeps In: Internal Communications and the Organizational Conscience →
This blog is provided by the IPR Organizational Communication Research Center The Edelman Trust Barometer always makes me sit up and take notice when it’s released each January. Its insights and trends are telling, and give me food for thought as the year ahead takes shape. The 2020 Edelman Trust Barometer tells us none of … Continue reading Trust In Me, Just In Me →
Summary According to a 2017 Gallup study 43% of American workers report spending at least part of their week working remotely. The study also found that 80-90% reported that they would like to work remotely at least part-time. Telework has become a new reality that is redefining work relationships. The author in this study explored … Continue reading Do Remote Employees Prefer Different Types of Appreciation than Employees in Face-To-Face Settings? →
This blog post is provided by the IPR Organizational Communication Research Center. Summary There is a growing consensus within corporate communication that employees are important communicators. One of the most frequently used concepts for describing employees’ active role as communicators is the concept of ambassadorship. To gain a better understanding of employees’ role as ambassadors … Continue reading Employees as Ambassadors: Embracing New Role Expectations and Coping with Identity-Tensions. →
This blog post is provided by the IPR Organizational Communication Research Center. As we reflect and speculate about what the workplace will look like after the COVID-19 pandemic, we are beginning to wrap our heads around the notion that remote working will last longer than many of us initially predicted. In May, we saw how large … Continue reading The Importance of Helping Employees Thrive in a Post-Coronavirus World →
Summary Every crisis creates a great deal of uncertainty for all members of an organization, including its employees. However, previous research has not thoroughly explored communication with employees during crises. To fill this gap, the author of the current study aimed to explicate the concept of organizational resilience in terms of internal publics (i.e., employees), … Continue reading Organizational Resilience and Employee Performance After a Crisis Situation →
This article summary is provided by the IPR Organizational Communication Research Center. Summary According to a 2017 Gallup study 43% of American workers report spending at least part of their week working remotely. The study also found that 80-90% reported that they would like to work remotely at least part-time. Telework has become a new … Continue reading Do Remote Employees Prefer Different Types of Appreciation Than Employees in Face-to-Face Settings? →
Following the first two Institute for Public Relations (IPR)/Peppercomm COVID-19 studies, which focused on initial understanding of the organizational responses and employee perceptions of the pandemic, the third installment is a collection of qualitative assessments from the perspectives of communications leaders on where we are and what’s next. In addition, the current racial unrest triggered … Continue reading In Search For the Truth, “Meaning” Matters Most: Delving Deeper Into Covid-19 And Racial Inequity →
This blog post is provided by the IPR Organizational Communication Research Center. When faced with a major social-mediated crisis that impacts both internal and external audiences, what should an organization do to best navigate the situation? United Airlines in 2017 showed us the “worst practices.” On April 9, 2017, a viral smartphone video that showed … Continue reading Authenticity and Ethics: Implications for Internal Crisis Management →