Determining how to best handle Wikipedia entries when you are in public relations remains challenging. Wikipedia articles continue to load at the top in search results as Wikipedia remains the sixth most popular website in the world. This makes it a site not to be ignored, and the impact of Wikipedia can be
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I’m in the midst of a great pedagogical adventure. I’m teaching the language of business to public relations majors.
I began my career as a financial analyst in the oil industry. When I later transitioned into public relations
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This is a follow up to Rachelle Spero’s previous blog post: Social-Enabled Enterprise for Employee Engame
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FleishmanHillard President & CEO Dave Senay, who has worked across multiple communication practices throughout several regions of the world, said his “Ethics as Culture” presentation for the Sixth Annual Grunig Lecture might be his most important yet. “I want to encourage you to Tweet and video and photo and post your hearts out,” he said. “Let’s get this thing trending.” The following are ...
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This month, four major corporations – GE, GM, McDonald’s USA and Southwest Airlines – adopted a set of interim metrics proposed by the Coalition for Public Re
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The Web 2.0 era has changed the basic landscape of communication, including that of the internal communication of companies. Organizations today can access various communication tools for reaching and
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Lawrence “Larry” Foster, 88, former Johnson & Johnson corporate vice president of public relations, passed away last week.
In part for his handling of the 1982 and 1986 Tylenol crises, Foster received four of the highest public relations awards, including th
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In a recent book chapter*, Fraser Likely and Professor Tom Watson discussed public relations measurement and evaluation practices over the past 40 Years. In this extract from the chapter, they loo
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Information for this post was adapted with permission from PR News’ Employee Communications Guidebook, Vol. 4. Copies are available digitally and in print at
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