Big or Little as Long as it’s Data

UnknownMany have commented on Paul Holmes’s call to put “big data at the center.” Paul is one of the luminaries of our industry, and I agree with him completely on this point. However, I would broaden it to include data in general. ...

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Where AVEs came from?

TWatsonResearch from Professor Tom Watson of Bournemouth University in England places the emergence of AVEs to about 80 years ago. He recently published his research in Public Relations Review from where you can obtain a full copy of his paper. This is a summary of how AVEs emerged ...

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It’s Time for T-Shaped Internal Communication Professionals

mary_welch_webDr Mary Welch is a Senior Lecturer in Communication Management in Lancashire Business School, University of Central Lancashire, Preston, UK A generalist versus specialist debate is rumbling in academic circles. One camp believes that public relations and communication management (PR&CM) education can eq ...

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Situs Togel Terbesar: Panduan Memilih Platform Terbaik untuk Bermain

Pendahuluan tentang situs togel terbesar Permainan togel telah menjadi salah satu permainan judi yang sangat populer di kalangan masyarakat. Dalam permainan ini, pemain harus menebak angka-angka yang akan keluar pada hasil undian. Dengan perkembangan teknologi, sekarang ini sudah banyak situs togel online yang menyediakan platform untuk bermain togel secara online. Popularitas permainan togel dan kebutuhan akan situs togel terbesar Permainan togel memiliki popula ...

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HIV Campaign Recognized for Best Use of Research

Each year, the Institute for Public Relations partners with the New York Chapter of PRSA to recognize public relations campaigns with exceptional integration of research, measurement and evaluation. Of all the Big Apple Award winners, one is recognized with IPR’s “Best Use of Research, Measurement and Evaluation Award.” Addressing the challenges surrounding European women with HIV through the “...

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Employee Voice—Moderated by Urgency and Trust

Seanwilliams-tieBusiness leaders say they want candid feedback and opinions from their employees, but for the most part, that’s too risky a proposition for the employees. We’ve all heard the reality too clearly – not a team player, being negative, fear of change. Vicki Cox Edmondson and George Munchus (2007) of the Universi ...

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