The following article was originally posted in Tom Watson’s blog, FiftyOneZeroOne.   I’ve been following the various debates on blogs (PR Moment, Wadds, etc) and in PR Week (May 17) about the reputation of public relations.  ...

The first element of an Institute for Public Relations (IPR) research program exploring best practices in global employee communications is now available free on the IPR website.  The results of in-depth interviews can be found in a new report entitled “Best- In-Class Practices in Employee Communica ...

I’m a big believer that employees can be effective brand advocates.  After all, Edelman’s 2013 Trust Barometer shows employees are viewed as a highly credible source of information ...

The following article was originally posted in Ken Makovsky’s blog, My Three Cents.   Public relations and capitalism have something in common.  Both rely on some of the same principles:  relationships, mutuality and community.  ...

Employees are ambassadors of their employers. That idea of “ambassadorship” isn’t really new, and it is much more literal than figurative. Employees (and, really, members of any organization) are insiders who represent their employers to people outside the company’s walls. That insider status makes employees authoritative and authentic communicators about their employers. So the natural question is, “How well do employees represent their companies?” Notice that the question ...

In their 2013 book, Conscious Capitalism, Whole Foods Co-CEO John Mackey and Conscious Capitalism, Inc. co-founder Raj Sisodia discuss how the prosperity creating marvels of capitalism are so often misunderstood, maligned, o ...

In a previous post (see The Role of Public Relations in Conscious Capitalism), I introduced the four tenets of con ...

This post is the last of a three-part series in which I discuss Whole Foods Co-CEO John Mackey and Conscious Capitalism, Inc. co-founder Raj Sisodia’s outline of the four tenets of conscious capitalism in their 2013 book, Cons ...

This is a summary of a paper presented at this year’s International PR Research Conference. It received a “Top Three Paper for Practical Significance” award from the Institute for Public Relations.   ...

At this year’s International Public Relations Research Conference (IPRRC) 108 papers were presented on a range of topics from social media measurement to new trends in corporate social responsibility. The presented research shared new insights ...