Five Strategies for Practicing Public Relations in Europe
This article is the fourth in a series adapted from Alaimo’s book “...
2016 Public Affairs Survey Finds Most Americans Take Discrimination Seriously
Strong majorities of Americans are concerned about all forms of discrimination — whether it’s based on race, gender identity, sexual orientation, gender or other factors. But attitudes about discrimination vary sharply based on political party, age, gender and other factors.
The results come from the ...
Intertwining Organizational Clarity and Corporate Character
In May, the Institute for Public Relations released survey results in a report investigating the concept of Organizational Clarity, defined as the understanding and alignment an individual employee has about the organization and its vision, mission, values, str
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Exploring the Connection Between Internal Communication and Employee Engagement
In public relations, engagement is studied in various contexts. It is defined in multiple terms and has different operationalizations. It is used as the umbrella term that includes a wide array of organizational attempts to involve stakeholders in its activities a
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Celebrating 60 Years of Research that Matters to the Profession and Looking Ahead to a Bright Future
The Institute for Public Relations (IPR) is thrilled to celebrate its birthday today! For 60 years, IPR has conducted, fostered, sponsored, and shared research that matters to the profession. On October 26, 1956, the Foundation for Public Relations Research and Education was chartered in New York, and 34 years later, the Fou
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IPR Behavioral Insights Research Center Reveals How to Enable Effective Communication
In March 2016, IPR launched its Behavioral Insights Research Center (BIRC) to conduct research on the factors
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IPR Expands Global Reach with Research Symposiums in Hong Kong and Singapore
This month, IPR expanded our international scope with Research Symposiums in Hong Kong and Singapore. IPR Research Symposiums are a way of saying thank you to our supporters. Attendees are invited to listen to and discuss the latest public relations research findings with authors, fellow practitioners and educat
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The Future of PR is Bright with Behavioral Insights Research
Behavioral science insights refer to a body of research aimed at better understanding how people make decisions and act on them. Launched by the Institute for Public Relations in March 2016, The Behavioral Insights Research Center (BIRC) offer
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World PR Report by ICCO and PRWeek Finds Leaders in North America are the Most Optimistic for Industry Growth
This post appears courtesy of PRWeek and the International Communications Consultancy Organization (ICCO). The full study can be found here.
PR leaders in North America are the most optimistic for increase
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I Trust You, I Trust You Not: Different Sides of Organization-Public Relationships
Scholars in public relations have contended that organization-public relationship (OPR) quality has multiple dimensions, including the oft-cited list of trust, satisfaction, control mutuality, and commitment. The concept of OPR quality is assumed to be positive (Heath, 2013), which nevertheless does not describe relational problems in r
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