Part Two: The Backfire Effect and How to Change Minds
The Behavioral Communications research program is sponsored by ExxonMobil, Public Affairs Council, Mosaic, and Gagen MacDonald.
This is the second blog in a three-part series that launches IPR’s Behavioral Communications research program. Each week will focus on a different aspect of Behavioral Communications.
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Employee Communications: More than Top Down Communications
Employee communications is more, must be more, than simply conveying the direction and directives of management throughout an organization. Employee communication professionals must take responsibility for assisting with all communication flow within the system. This m
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Challenge the Wisdom and Let’s Hear It from the Top
My current, as yet unpublished PhD research, suggests that employees are very interested in knowing how their organisation is progressing. Why? Because they understand that the success of the organisation has a direct link to their own job security.
However, they expect senior managers to tell them abou
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Knowing When It’s Legally Safe to Say “I’m Sorry”: The Legal Effects of Mortification Strategy
This article is part of research presented at the 2015 International Public Relations Research Conference. For similar research visit IPR’s Law and Public Relations research section.
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IPR Presents Latest Research at Symposium in Hong Kong
Among the multiple roles IPR plays in supporting research, sharing research-based knowledge is central to its mission. Each year the IPR Board of Trustees participates in our annual research symposium in New York to review and discuss research that matters to the practice.
With special thanks to our sponsors (AIA Group, Burs
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Optics and Context in Employee Communications
Some years ago I got a mailing at home from an employer. Official company envelope. Inside, a Xeroxed flyer on purple paper. Lilac is probably a more apt description. I was tempted to just discard it. The optics suggested this was not an important communication.
But I did read it and while it wasn’t
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Part One: “We Are Not Thinking Machines. We Are Feeling Machines That Think.”
The Behavioral Communications research program is sponsored by ExxonMobil, Public Affairs Council, Mosaic, and Gagen MacDonald.
This is the first blog in a three-part series that launches IPR’s Behavioral Communications research program. Each post will focus on a different aspect of Behavioral Communications.
Download PDF: <
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Dedicated Employees are the Most Valuable Assets during a Crisis
Although most crisis communication research focuses on external stakeholders’ communicative behavior, some recent academic and professional studies have recognized the value and importance of employee communication in a crisis. Successful internal communication helps an organization to minimize the risk of employees’
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Introducing “Behavioral Communications” for PR: What Three Huge Findings Can Teach Us about Returning to Our Roots as Social Scientists
The Behavioral Communications research program is sponsored by ExxonMobil, Public Affairs Council, Mosaic, and Gagen MacDonald.
This is the first blog in a three-part series that launches IPR’s ...
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