IPR is featuring some of the many Hispanic pioneers who have had an impact on the field of public relations in celebration of Hispanic Heritage Month.

Born in Colorado, Diana Munatones graduated with a B.A. and an M.A. in communications at Cal State Los Angeles. 

In 1973, Munatones started her broadcast career at a CBS television station as host of “Bienvenidos” and co-host of “It Takes All Kinds.” She became a reporter, associate producer, and host of the “Today Show.” Munatones also went on to become an associate producer for the Emmy award-nominated “Noticiero Estudiantil,” a staff teacher for the Emmy award-winning “Student News,” and the host and producer of “Summer Faire” for the local PBS channel.

By 1977, Munatones was the highest-ranking Latina in broadcast management as the director of community broadcast relations for KNXT and director of special projects for CBS, Inc. She was also appointed to serve as a member of the Foreign Policy Advisory Commission under President Jimmy Carter. Munatones was well known for her involvement in many civic and religious groups and she helped raise money for people and organizations in need. Munatones died on March 18, 2012, in Arcadia, California at 66.

Highest-Ranking Latina in Broadcast Management
The Museum of Public Relations

Heidy Modarelli handles Growth & Marketing for IPR. She has previously written for Entrepreneur, TechCrunch, The Next Web, and VentureBeat.
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