Europe is evolving as a more integrated entity, and so is the practice of public relations throughout the continent. Yet, the countries remain distinctive in media usage, internal communications and other aspects of public relations practice. This overview by Institute Trustee Sandra Macleod, CEO of Echo Research, was delivered at the 2005 International Public Relations Research Conference.

PR in Europe

PR in Europe

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Heidy Modarelli handles Growth & Marketing for IPR. She has previously written for Entrepreneur, TechCrunch, The Next Web, and VentureBeat.
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