Manuelita Maldonado was the 2020 winner of the Makovsky Best Master’s Thesis of the Year Award. This blog post is based on her thesis research, “The Rise of Intelligent Machines: How Artificial Intelligence is Transforming the PR Industry.” Thanks to science fiction characters like Hal, from 2001: A Space Odyssey, Ava from Ex-Machina or even … Continue reading AI in PR: The Conversation Has Just Begun
