Tag Archives: Online network mapping

Stansberry, Kathleen (2011). Mapping mommy bloggers: Using online social network analysis to study publics. PRism 8(2), 1-14. Much of the research in public relations makes assumptions about the concept of publics without addressing the ambiguity of the term. More research is needed to better understand the complex nature of publics. This is particularly important given … Continue reading Mapping mommy bloggers: Using online social network analysis to study publics