Charlotte-OttoJune 1, 2016, Gainesville, Fla. – Charlotte Otto, retired Procter & Gamble Global External Relations Officer and now Senior Corporate Strategist for Weber Shandwick, will receive the Jack Felton Medal for Lifetime Achievement. Otto will be thanked for her major contributions to the advancement of research, measurement, and evaluation in public relations and corporate communication at the Institute for Public Relations Distinguished Lecture and Awards Dinner on November 30 in NYC.

The recipients of the Jack Felton Medal are individuals who epitomize the philosophic perspectives of Jack Felton on the value of research and measurement in the advancement of public relations as a profession. The medal will be presented annually by the Institute for Public Relations under the guidance of a special committee that includes select members of the IPR Measurement Commission.

IPR Measurement Commission LogoCharlotte is a pioneer in the field of measurement and evaluation, and helped Procter & Gamble build a strong program that served as a model for others,” said Dr. David Michaelson, IPR Research Fellow and a member of the award’s selection committee. “Espousing the measurement philosophy of Jack Felton, Charlotte has greatly contributed to the advancement of the science beneath the art of public relations and the development of research standards for our industry.”

Otto is a communication veteran and long-time champion of the power of measurement. She spent 33 years at Procter & Gamble including 13 years in its marketing organization and 20 years in global public affairs and external relations. Prior to retiring in 2010, she served as global external relations officer for over 13 years and was trusted counselor to five P&G CEOs.

Otto now serves as Senior Corporate Strategist at Weber Shandwick, where she focuses on helping organizations tell their enterprise brand story and leverage senior executives to build confidence and credibility among key stakeholders.   She helps lead the agency’s Executive Equity & Engagement offering and has worked with more than 80 C-suite leaders across a broad range of industries.

Celebrating its 60th anniversary, IPR hosts the Distinguished Lecture & Awards Dinner annually, a tradition and honor that dates back to 1961 to help raise money for research that matters to the profession.

Tickets for the 55th Distinguished Lecture and Awards Dinner are available for individual purchase at $500. Tables of 10 can be purchased for $5,000 and premium tables of 10 are available for purchase at $10,000. The price includes a networking cocktail reception sponsored by Heyman Associates, the awards ceremony and dinner, and the Lecture sponsored by Cargill and Wells Fargo. Geoff Colvin, Senior Editor-at-Large of Fortune Magazine and author of several award-winning, bestselling books, will deliver the Distinguished Lecture.

For tickets and information about the Institute for Public Relations Annual Distinguished Lecture & Awards Dinner, please visit IPR’s event page.

About the Institute for Public Relations Measurement Commission
The Institute for Public Relations Measurement Commission develops and promotes standards and best practices for research, measurement, and analytics that contribute to ethical, strategic, and effective public relations.

About the Institute for Public Relations
The Institute for Public Relations is an independent, nonprofit research foundation dedicated to the science beneath the art of public relations™. IPR focuses on research that matters to the profession, providing timely insights and applied intelligence that professionals can put to immediate use. All research is available free at and provides the basis for the organization’s professional conferences and events.

Share this:

Heidy Modarelli handles Growth & Marketing for IPR. She has previously written for Entrepreneur, TechCrunch, The Next Web, and VentureBeat.
Follow on Twitter

Leave a Reply

Your email address will not be published. Required fields are marked *