The Institute for Public Relations’ Commission on Organizational Communication created a two-part research program exploring best practices in global employee communication.
Launching the program with qualitative research, IPR commissioned KRC Research to conducted in-depth interviews with executives from leading global companies, including Cargill, Chevron, FedEx, GE, IBM, Johnson & Johnson, McDonald’s, Navistar, Petrobras and Toyota.
The qualitative study produced the whitepaper, “Best-in-Class Practices in Employee Communication: Through the Lens of 10 Global Leaders,” which provided a platform for quantitative research in the form of a survey to test the findings on a broader scale.
If you are a senior leader whose responsibilities include internal communications for a multinational company, you are strongly encouraged to take the brief, confidential online survey.
PDF: Executive Summary
PDF: IPR Best in Class White Paper
Download PDF: Best-in-Class Practices in Employee Communication: Through the Lens of 10 Global Leaders
