Research Library - Institute for Public Relations

This research library is a database of all the public relations research conducted by the Institute for Public Relations segmented by topic area. IPR research focuses on a number of key topics that matter to the profession. IPR’s work is distinguished through its four Commissions and Centers of Excellence.

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IPR CENTERS OF EXCELLENCE

Research Topics

Latest Research

Necessary Skills for Incoming PR Professionals

August 9, 2022

Recently, members of the IPR Measurement Commission joined in an online discussion about education on measurement and evaluation. The team discussed the core ingredients needed

How Leaders’ Motivational Language Enhanced Employee Engagement During COVID-19

August 9, 2022

This summary is provided by the IPR Organizational Communication Research Center Summary A critical objective of organizations’ crisis communication is to cultivate a motivated and

How Do Voters View the U.S. Response to Climate Change?

July 26, 2022

This summary is provided by IPR based on the original study by the Yale Program on Climate Change Communication and the George Mason University Center