If you have ever wondered what the best, worst, funniest, happiest, most dramatic or insightful presentation of public relations is, PRDepiction can help answer your questions.
PRDepiction, a blog devoted to the depiction of public relations in film, TV, radio and books, across all media, has just been launched. In addition to recent productions and books, it lists many of the earliest films and novels that incorporate PR characters.
Although not the first movie about publicity, Bing Crosb
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Does academic research matter to public relations practitioners? Be not afraid. Come into the light with me, a non-PhD practitioner who finds value in academic research. In this series of posts, I will seek out quality academic and other research, drawing insights for communications practitioners.
Communicating in an environment of risk is one of the more difficult roles for senior communications strategists.
In larger organizations risk assessment often is managed b
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A new book called Leveraging Corporate Responsibility: The Stakeholder Route to Maximizing Business and Social Value by Bhattacharya, Sen and Korshun, is a must read for communication professionals. It shines new light on corporate social responsibility (CSR) and documents what I have been saying about CSR for years, namely that it can be money well s
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Recently I wrote an article for The Strategist, The Public Relations Society of America’s (PRSA’s) magazine dedicated to executive-level public relations professionals. The article addressed the sometimes sticky question of how to disagree effectively with clients and management. One of the points made in the article was how important it is to back up recommendations—especially when they may be novel, controversial, or unexpected—with data. In this blog, I’ve been invited to fo
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How do management behavior and leadership effectiveness influence internal communication outcomes, such as employee perception of organizational reputation?
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As we pursue a vision of excellence in public relations enabled by excellence in research, measurement, and evaluation, discussion often turns to the measurement outputs and outcomes. Several members of the Commission on Measurement and Evaluation engaged in an email discussion last May about measuring outputs and outcomes. I compiled the initial email exchange, and circulated the document for further comment.
The discussion expanded in so many interesting directions that I will not even goin
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The Holy Grail for global business executives today is employee engagement. Recent studies indicate that close to 85% of employees believe they can positively impact quality of their organization’s products and services. The sad truth though is that those same studies indicate less than 1/3 of employees globally are actively engaged in their jobs.
Engagement is about individual behavior. People who have both an emotional and intellectual bond to the organization.
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The fourth annual Grunig Lecture, presented by the Institute for Public Relations, the University of Maryland and the Public Relations Society of Americ
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Last week I made a case for the need for an action-oriented set of priorities for the public relations research, measurement, and evaluation function. Our goal at the managerial level, is to quantify public relations’ contribution to meeting organizational goals and building organizational value. To achieve that goal, we – research measurement, and evaluations professionals – need to attend to issues of a measurement framework, standards, and data quality.
This week I address three th
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Beijing’s 798 Art District, fashioned from military-industrial facilities built by East German e
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The fourth annual Grunig Lecture, presented by the Institute for Public Relations, the University of Maryland and the Public Relations Society of Americ
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