The IPR Master Class series is an interactive, certifcate program for PR and communication professionals to learn and discuss critical research-based topics in strategic communication. Below are the three current IPR Master Class series:

IPR Master Class: A Strategic Playbook for Communicators 

The IPR Master Class: A Strategic Playbook for Communicators is a 10-month interactive, certificate series for public relations and communication professionals that offers an opportunity to learn about and discuss critical research-based topics in strategic communication. Each session features a lesson focused on a concentration important for the profession, followed by a workshop/discussion. This course is geared toward mid- to senior-level communicators looking to take the next step in their career. Learn more here!

IPR Master Class: Behavioral Science in Communication: From Evidence to Action

The IPR Master Class: Behavioral Science in Communication: From Evidence to Action is a 6-part virtual series that dives deeper into which factors influence attitude and behavioral change to enable effective communication. Expert faculty from diverse backgrounds and organizations will lead these once-a-month, two-hour sessions. Each of the six sessions features a lesson focused on how communicators can apply behavioral science, followed by a workshop/discussion. Learn more here!

IPR Master Class: Applying Measurement & Evaluation

The IPR Master Class: Applying Measurement & Evaluation series takes a deeper dive into the world of analytics and how to best use and apply data and insights for strategic communication. Led by the IPR Measurement Commission, the series will teach attendees in a live class setting about standards and best practices for research, measurement, and analytics that contribute to ethical, strategic, and effective communication.  Learn more here!

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