The profession of public relations lacks a serious, comprehensive history. Considering the power that we’ve evidenced throughout the years as practitioners, it seems somewhat ludicrous that we don’t have at least one book we can point to with pride as a truly credible, challenging chronology and interpretation of PR’s origins and actions, both good and bad. This abbreviated history is a modest example, compiled from research for chapters I have authored for textbooks and an international encyclopedia, and leavened by my personal experiences over more than 30 years in the profession, first in the corporate world, then in the nonprofit world, then in my own agency, which I sold in the early 1990’s.
PDF: Mini Me History of Public Relations from the Dawn of Civilization
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