The 2009 Jack Felton Golden Ruler Award, created by the Commission on Public Relations Measurement & Evaluation, is open for entry at instituteforpr.org. Entry deadline is Aug. 15, 2009. The award recognizes superb examples of research used to support public relations practice.
In addition to the Golden Ruler, the judges may also make silver and merit awards. The Institute for Public Relations publishes the winners as case studies on its website. Winners will receive their awards at the Summit on Measurement held in October in Portsmouth, New Hampshire (USA).
PR News is the award program’s media partner. The award is named for Jack Felton, who served as President and CEO of the Institute and was instrumental in founding the Commission.
“Any PR practitioner, researcher or academic who has conducted meaningful research that meets the award criteria should enter this competition,” said David Kistle, adjunct professor, Webster University and a previous winner of the award who now chairs the judging team. “Past winners have inspired others to pursue research methods and findings that are innovative, groundbreaking, and contribute to the practice of public relations.”
In addition to Kistle, the judges include: Pauline Draper Watts, Millward Brown Precis; James Scofield O’Rourke IV, University of Notre Dame; Don W. Stacks, University of Miami; and Louis C. Williams, Chairman, L.C. Williams & Associates.
The Commission on Public Relations Measurement & Evaluation exists to establish standards and methods for public relations research and measurement, and to issue authoritative best-practices white papers. The Institute for Public Relations is an independent nonprofit dedicated to the science beneath the art of public relations™, bridging the academy and the profession, supporting PR research and mainstreaming this knowledge into practice through PR education.
