This blog post features a paper in the latest issue of the PR Journal. During the 2016 presidential campaign, there emerged a heightened focus on the candidates’ use of one social media platform: Twitter. Whether it was Hillary Clinton’s now-famous “delete your account” tweet, or Donald Trump’s frequent use of the platform to provide “colorful” … Continue reading Jack of All Trades or Master of One? What Public Relations Can Learn from the 2016 Presidential Visual Twitter Strategies
