This summary is presented by the IPR Behavioral Insights Research Center Key Findings Positively-framed information about side effect likelihoods can reduce the experience of side effects stemming from negative expectations, not actual drug effects. The use of message framing does not appear to affect ratings of medical information’s credibility or patient satisfaction with it. Implications for … Continue reading Positively Framed Risk Information in Patient Information Leaflets Reduces Side Effect Reporting: A Double-Blind Randomized Controlled Trial