2006 – We welcome you to review this winning entry as an excellent example of effective use of professional measurement techniques in public relations. Click on the links below to download the entry and the related presentation in PDF format.

Jack Felton Golden Ruler Award “Proof: Porter Novelli Key Message Assessment & Optimization”
Jack Felton Golden Ruler Award
Porter Novelli and Watson Pharma, Inc.
2006 Golden Ruler Award Winner

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Heidy Modarelli handles Growth & Marketing for IPR. She has previously written for Entrepreneur, TechCrunch, The Next Web, and VentureBeat.
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