THIS IS AN IPR BEHAVIORAL INSIGHTS RESEARCH CENTER SIGNATURE STUDY.
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In August 2020, the Institute for Public Relations released its second annual “IPR Disinformation in Society Report” based on a survey of 2,200 Americans to find out the prevalence of disinformation, or “deliberately misleading or biased information” in the U.S. The report investigated the parties most responsible for sharing disinformation, the level of trust the American public has for different information sources, and whose job it is to combat disinformation.
To help, IPR has created “10 Ways to Identify Disinformation–A Checklist” to help people think before they link.
Communications & Marketing Manager
Institute for Public Relations
About the Institute for Public Relations
Founded in 1956, the Institute for Public Relations is an independent, nonprofit foundation dedicated to the science beneath the art of public relations™. IPR creates, curates, and promotes research and initiatives that empower professionals with actionable insights and intelligence they can put to immediate use. IPR predicts and analyzes global factors transforming the profession, and amplifies and engages the profession globally through thought leadership and programming. All research is available free at www.instituteforpr.org and provides the basis for IPR’s professional conferences and events.
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