A new declaration of standards and practices to guide measurement and evaluation of public relations was first adopted at the 2nd European Summit on Measurement in Barcelona, Spain, in June 2010 and subsequently updated with input from Summit delegates. The annual Summit is organized by the International Association for Measurement and Evaluation of Communication (AMEC) … Continue reading The Barcelona Declaration of Measurement Principles
- Home
- The Barcelona Declaration of Measurement Principles
All posts by Institute for PR
New Insights In this section I will be posting some of the recent research findings in crisis communication. The shelf date will be sic months for the new materials. Eventually, many of the new insights will be added to the original Crisis Communication entry. The “New Insights” is divided into publications and papers. Publications A … Continue reading New Insights →
Crisis Communications and Social Media The rapid evolution of new media often results in the practice of public relations getting ahead of research. The practice of crisis communication is ahead of research in terms of social media. If you look at training seminars and webinars for crisis communication, social media is emerging as a “hot” … Continue reading Crisis Communication and Social Media →
Download PDF: Crisis Management and Communications White Paper Introduction Crisis management is a critical organizational function. Failure can result in serious harm to stakeholders, losses for an organization, or end its very existence. Public relations practitioners are an integral part of crisis management teams. So a set of best practices and lessons gleaned from our … Continue reading Crisis Management and Communications →