This list of AI tools is updated periodically by the experts on the IPR Digital Media Research Center team. Many thanks to all who contributed, and special thanks to Martin Waxman who contributed an original list of tools and categories. 

Last updated: April 1, 2024


Conversational Search

Bing Copilot:


Perplexity AI:


Google Search Generative Experience (SGE):

Text to Image/Design

General Resources

There’s an AI for That:

Future Tools database:

Click Up AI tools database:

Marketing AI Institute:

Future of Marketing Institute:
(Note: IPR DMRC member Martin Waxman is a member of the advisory board) 

OpenAI Guide to GPT Best Practices:

Hybrid (Writing and Design)


Prompt Engineering Resources



Heidy Modarelli handles Growth & Marketing for IPR. She has previously written for Entrepreneur, TechCrunch, The Next Web, and VentureBeat.
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