This blog post, provided by the IPR Behavioral Insights Research Center and written by Dr. Terry Flynn and Tim Li, is based on a research paper by Rebecca Webster, MSc, John Weinman, Ph.D., & James Rubin, Ph.D. Key Findings Positively-framed information about side effect likelihoods can reduce the experience of side effects stemming from negative … Continue reading Positively-Framed Risk Information in Patient Leaflets Reduces Side-Effect Reporting
