Download Report: Top 11 Booklet
Download Infographic: Top 11 Infographic
Introduction
For the fourth annual edition of the Top 10 Research Insights of 2017, IPR did something different and added an 11th study because we believe every single one of these research studies have some great learning for the profession. Thanks to our Board of Trustees, comprising senior-level executive and leading executives, who help us choose topics that matter to the profession. The fourth edition encompasses research ranging from fake news to the growth of digital and the impact of automation and artificial intelligence. Each year the IPR Board will continue to present top research insights that uncover the science beneath the art of public relations™.
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