Just 25 miles from the United States and Mexico border at San Diego State University, 96 public relations practitioners and educators from across the nation gathered with the challenge to push the status quo. They turned their sights on bilingual PR education.
SDSU’s Dr. Patrick Thelen assembled a panel as a part of the Public Relati
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STAKEHOLDER CAPITALISM
Businesses are increasingly expected to maximize profits for shareholders, while also satisfying customers and the employees who look after them, all while doing good for society. In August, the Business Roundtable ...
In this PRNEWS series, a partnership with the Institute for Public Relations, industry leaders share difficult lessons.
In today’s essay we hear from former Cleveland Clinic executive director, corporate communications/PRNEWS Measurem
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This blog post, provided by the IPR Behavioral Insights Research Center and written by Dr. Terry Flynn and Tim Li, is based on a research paper by Phillip Ebert and Wolfgang Freibichler.
Key Findings...
The study by Weber Shandwick, United Minds, and KRC Research also features the opinions of Chief Diversity Officers as well as guidelines for success.
Chief Diversity Officers state diversity and inclusion initiatives result in higher revenue and a greater reputation, according to a study conducted by Webe
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In partnership with PR Daily, “How We Did It” is a series featuring IPR Trustees discussing a success in their public relations career.
I serve as chief communications o
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The public relations industry has lost a true pioneer. Harold Burson embodied everything good about the profession. He was kind, brilliant, and humble. When he entered a room, the energy would shift. A crowd would gather around him, listening to his stories and hoping to soak up his wisdom.
Harold taught me the importance of
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This blog post is provided by the IPR Organizational Communication Research Center.
Most organizations want to enhance innovation; to achieve this goal they invest resources in new methodologies, technologies, training, physical spaces, and furniture.
This is great…
However, they often forge
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In public relations, part of the job is risk management and guarding against outside factors that could harm an organization. This encompasses countless factors, including anything from a bad batch of products, a customer complaining, or the worst-case scenario — a data security breach. While the first two are no
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