JetBlue Airways and MWW Group accepted the 2012 Big Apple’s Best Use of Research and Measurement Award for their work on “Flight Plan for the Future: JetBlue Preserves Its Direct Relationship with Pilots”. Sponsored by the Institute for Public Relations (IPR), IPR Measurement Commission members Marianne Eisenmann, Frank Walton and Mark Weiner selected this campaign … Continue reading JetBlue, MWW Group Take a Bite Out of Big Apple Awards