This post summarizes a roundtable discussion by the IPR Measurement Commission.
Recently, members of the IPR Measurement Commission participated in an online discussion about aligning digita
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This blog is based on the original journal article in the Public Relations Journal.
Do Public Relations students know advertising when they see it? Borrowing the credibility of a content publisher, native ad
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This summary is provided by the IPR Center for Diversity, Equity, and Inclusion
Only recently has the public relations profession acknowledged the contributions of Belle Moskowitz (1877-1933
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This summary is provided by the IPR Organizational Communication Research Center
The original study by Morning Consult can be found ...
Deconstructing is a new IPR blog series devoted to building a greater understanding of theoretical and practical terms and concepts that may be commonly used but not widely understood in the communication industry.
What is Psychological
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This infographic is provided by the IPR Organizational Communication Research Center Read the full report here (PDF). ...
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This summary is provided by the IPR Organizational Communication Research Center.
Summary
A successful employer brand leads to numerous benefits that include
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With the advancement of immunization against COVID-19 and progress in vaccine coverage, a significant portion of the population has been vaccinated. In this context, several Brazilian companies have gradually returned to face-to-face work at their headquarters, which was in part adversely affected by the Omicron variant. According to the 6th edition of this COVID-19 ...
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This blog is provided by the IPR Organizational Communication Research Center.
After reviewing the pieces I have previously written over the years for the IPR Organizational Com
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IPR is featuring some of the many women PR pioneers and modern-day heroes to celebrate Women’s History Month.
Henrietta Lacks unknowingly made medical research history with the first immortalized human cell line. Unfortunately, her cells were donated without her consent
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