This blog post is provided by the IPR Measurement Commission in celebration of Measurement Month in November.
Much of the focus in internal communication is on functional, pre-and post-test measuremen
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This blog summary is provided by the IPR Organizational Communication Research Center
As we seek to further our understanding of the communication-relat
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This blog post is provided by the IPR Measurement Commission in celebration of Measurement Month in November
There have been major advances in measurement and evaluation (M&E) in terms of the technology and tools available, which now include
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Manuelita Maldonado was the 2020 winner of the Makovsky Best Master’s Thesis of the Year Award. This blog post is based on her thesis research, ...
We Are No Longer in ChargeVirtually every innovation in the field of public relations over the last two decades has focused on one thing: engagement. We now want the voices of publics to feature prominently in our messaging. In fact, much of the writing about these innovations in the early 2000s ar
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Executive Summary
This paper explores public relations training for adult learners working in an applied field. Specifically, the approach to public relations training was considered in a global context. The study looked at a decade long project initiated by the U.S. State department. The project focused on training multinational s
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Summary
The message is clear: people want to work for organizations where they feel they are engaged and learning. This is what inspired Paula Bernardino, MCM, SCMP, CSR-P, to pursue the study “Engaging Employees through Corporate Social Responsibility Programs: Aligning Corporate Social Responsibility and
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This summary is provided by the IPR Street Team based on the original study, “Citizens’ political public relations: Unpacking choices, and emergent and deliberate strategies in building tr
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Summary
Busy seasons, workforce reductions, and other organizational events can all bring about changes (increases or decreases) to employees’ workload. Employees oftentimes foresee and anticipate future workload changes. For example, many employees expect a workload increase when a team member leaves the compan
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This summary is provided by the IPR Street Team based on the original study, “Examining the Effects of Internal Social Media Usage on Employee Engagement” by Linjuan Rita Men, Julie O’Neil, and Michele Ewing in Public Relations Rev
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