The article originally appears in The Measurement Advisor. This post discusses lateral inhibition, a neural process that helps our senses handle too much information. When a similar process occurs in our brains, it manifests as a hunger for shiny new things. Thus we fall prey to the temptations of clickbait and fake news. If you … Continue reading How Our Senses React to Too Much Data
This post originally appeared in The Measurement Advisor. Social science’s Replicability Crisis demonstrates that numerous problems can affect the ability of research to reach reliable conclusions. Brown and Heathers’ GRIM test is a new and elegant method to check research for certain data problems. You use public relations research every day. You read about it, … Continue reading The GRIM Test: An Easy Way to Check Your Data Is Not Faulty
This is the fourth in a series of IPR blog posts on the 2013 European Communication Monitor (ECM). See the first post in this series for a review of the survey’s overall demographics, methodology, and results. The second post dealt with results concerning strategic issues and influence. The third post reviewed salaries and status. Suppose you … Continue reading The European Communication Monitor 2013: The influence of professional organizations and what the data means for IPR
This is the third in a series of IPR blog posts summarizing the results of the 2013 European Communication Monitor (ECM). The ECM is an annual longitudinal trans-national survey of European communications professionals, first carried out in 2007. It describes itself as, “the largest survey on strategic communication, corporate communications, communication management, and public relations … Continue reading The European Communication Monitor 2013 (Part 3): Salaries and Status
First published in The Measurement Standard, this is an interview by Editor Bill Paarlberg with David Geddes, Managing Director of Geddes Analytics and past Chair of the IPR Measurement Commission of the Institute for Public Relations. He is Chair of the Coalition for Public Relations Research Standards, the group of industry leaders that have developed standards … Continue reading Measurement Standards: Present, Future and Meaning