This blog is provided by the IPR Behavioral Insights Research Center We’ve started to get glimpses into what AI means for the comms and PR professions, and not all the news is good… As AI has burst onto the scene, no one has missed the fact that it will have huge ramifications — not only … Continue reading ChatGPT: A communicator’s friend or foe?
We’ve seen glimpses of how text mining can provide early warning of poor financial performance and fraud, but employee wellness may be the next frontier A central premise of my new book is that communication is a remarkably accurate barometer of organizational health. The words we use in organizations provide important clues about the narratives we value … Continue reading Text mining may be one of the most powerful risk management systems we have