This summary is provided by the IPR Organizational Communication Research Center. Summary This study examined how the global pandemic brought new challenges to organizational listening and how organizations handle these barriers. Organizational listening is a strategic management function and an ethical responsibility critical to employee-organization relationships (EOR). Ethical listening involves treating others with respect, paying … Continue reading Organizations Showed Greater Moral Sensitivity During COVID-19
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All posts by Marlene Neill
This blog is provided by the IPR Organizational Communication Research Center. When Dr. Shannon Bowen and I started conducting interviews in February of 2020 for a new study on organizational listening, we had no idea that the focus of our study would shift due to one of the biggest health crises of our lifetime. We halted data collection … Continue reading Five Lessons Regarding Organizational Listening & Empathy in Times of Global Pandemic →
This blog is presented by the IPR Organizational Communication Research Center. Change management communication remains an under researched area in public relations, despite the fact that organizational change is constant – whether it be changes in leadership, strategies, mergers, rebranding efforts or layoffs. To provide new insights, Rita Men, associate professor of public relations, April … Continue reading Essential Considerations for Change Management Communication →
This blog post features a paper in the latest issue of the PR Journal. Organizational change is a constant challenge for those who specialize in internal communication. Scholars have reported that 70% of change programs fail, and the cause is often attributed to poor communication (Daly, Teague & Kitchen, 2003; Kitchen & Daly, 2002). In … Continue reading New Insights into Change Management Communication: Identifying Best Practices in Strategies & Messaging →
Lessons from the PRSA College of Fellows & Arthur W. Page Society Senior public relations executives have learned by experience that no two senior executives prefer to receive strategic counsel in the exact same way. So many of them have developed a tool box of different approaches catered to the preferences of their bosses. Several … Continue reading How PR Executives Use Strategies to Counsel Internally →
We just completed 58 in-depth interviews with members of the PRSA College of Fellows and Arthur W. Page Society for a book about public relations ethics, and, as you might imagine, the results were rich with lessons and insights from these senior executives. One of the most important lessons emphasized the priority public relations executives … Continue reading Focusing Inward: Influence begins with Relationship Building →
While much attention has been focused on integrating external communication efforts, internal communication can sometimes be a lower priority, which can impact employee engagement. True integration is even more difficult in organizations with multiple offices regionally and globally. We conducted in-depth interviews with 28 communication executives working in such settings to determine whether or not … Continue reading Functional Silos, Integration & Encroachment in Internal Communication →
Internal social media (ISM), also referred to as enterprise social media, serve as critical communication channels for employees to share information and build internal relationships across organizational departments and geographical locations (Madsen & Verhoeven, 2016). Drawing upon previous research on social media and enterprise social media, Madsen (2017) defined internal social media (ISM) as “a … Continue reading Examining Internal Social Media from an Integrated Marketing Communication Perspective →
A new study sponsored by the Arthur W. Page Center and PRSA Board of Ethics & Professional Standards (BEPS) found that Millennial public relations practitioners do not feel prepared to offer ethics counsel and are unlikely to speak up when faced with ethical dilemmas. However, those who received ethics training through their employers or through … Continue reading Ethics Study Identifies Need for Training & Mentors in the Workplace →
In a new study titled “How Millennials View Ethics in Public Relations Practice,” Nancy Weaver and I have been exploring the availability of mentors for Millennials, both inside and outside of the workplace. Our study is jointly sponsored by the Public Relations Society of America and the Arthur W. Page Center. In previous studies, researchers … Continue reading How Mentors Shape the Future for Millennial Employees →
Promoting a company or organization’s core values is being hailed as a competitive advantage as part of a movement in the marketing and human resources fields called employer branding (Ambler & Barrow, 1996; Foster, Punjaisri & Cheng, 2010). The motivation behind employer branding programs is improving employee engagement (Fleming & Asplund, 2007) with a focus … Continue reading Six Ways Employer Branding Can Improve Internal Communication →
Marlene S. Neill, Ph.D., APR, assistant professor in the Department of Journalism, Public Relations & New Media at Baylor University | Marlene_Neill@baylor.edu Download Full Paper (PDF): The Influence of Employer Branding in Internal Communication Executive Summary Background Promoting a company or organization’s core values is being hailed as a competitive advantage as part of a … Continue reading The Influence of Employer Branding in Internal Communication →