The Bipartisan Policy Center examined who the public trusts to deliver information about how to vote, election administration, and election results. A survey of over 2,155 registered voters across the United States was conducted from Oct. 14-15, 2022, in Colorado (805 voters), Georgia (809 voters), and Wisconsin (501 voters). Key findings include: 1.) Regarding voting … Continue reading Who do Americans Look to for Election Information?
The Edelman Trust Center examined how and why consumers trust brands and how those brands can benefit from increased trust. An online survey of 15,000 respondents was conducted in 15 countries from April 13–24, 2024. Key findings include: 1.) 60% of respondents “buy, choose, or avoid” brands based on politics. 2.) 80% of respondents consider … Continue reading How Do Brands Benefit From Consumers Trust?
This summary is provided by the IPR Organizational Communication Research Center. Dr. Renee Mitson, Dr. Yufan “Sunny” Qin, and Dr. Rita Men examined the role of vigilant leadership communication on employee well-being during difficult or turbulent times. Vigilant leadership communication was defined as direct, inclusive, threat-seeking, and open-minded dialogue that is beneficial during organizational turbulence. … Continue reading How Does Employee Trust in Employers Affect Their Well-being?
This summary is provided by the IPR Organizational Communication Research Center based on the original study. An Integrated Framework for Exploring the Impact of Leadership Communication on Employee Trust During Disruptive Crisis Times Dr. Linjuan Rita Men and colleagues explored CEO leadership communication during crises. Using an emerging framework of transparency, authenticity, empathy, and optimism … Continue reading How does Leadership Communication Impact Employee Trust during Crisis?
The AP-NORC Center for Public Affairs Research examined Americans’ opinions on democracy and rights in the United States. A nationwide poll was conducted online and on the telephone from March 21-25, 2024, with over 1,200 respondents. Key findings include: 1). 70% believe that democracy is a good system. –However, half of adults surveyed believe that … Continue reading How Do Americans Feel About Democracy in the United States?
Reuters Institute for the Study of Journalism examined how news is consumed globally along demographic and geographical lines. YouGov conducted an online survey of 94,940 people in 47 countries from January – February 2024. Key findings include: 1.) There were minimal partisan differences regarding whether respondents trusted news sources.–45% of respondents who identified on the … Continue reading How Is News Being Consumed Around the World?
This blog is provided by the IPR Measurement Commission. What kind of news source do you trust most to get your vital information? Turns out, the answer may depend on your age. That’s because a recent survey on news consumption preferences conducted by Researchscape in collaboration with Fullintel, results found that media preferences often differ … Continue reading What News Sources do You Trust?
Reuters Institute analyzed how news is being consumed online by people of different ages, genders, and regions. An online survey of 93,895 respondents across six continents and 46 markets was conducted from January – February 2023. Key findings include: 1.) 30% of respondents said having stories selected for them based on previous consumption was a … Continue reading How is Digital News Consumed Globally?
This summary is provided by the IPR Center for Diversity, Equity, and Inclusion Pew Research Center analyzed Black Americans’ experiences, habits, and attitudes around news and information. An online survey of 4,742 U.S. adults who identified as Black was conducted from Feb. 22 – Mar. 5, 2023. Key findings include: 1.) 58% of respondents said local … Continue reading How Do Black Americans Engage with Local News?
This roundtable discussion is provided by the IPR Behavioral Insights Research Center & IPR Digital Media Research Center Members of the IPR Digital Media Research Center (DMRC) and the IPR Behavioral Insights Research Center (BIRC) gathered virtually to discuss disinformation and emerging technology. Two IPR Trustees moderated the discussion: BIRC member Ian Bailey and Lisa Kaplan (Alethea). Participants … Continue reading IPR Roundtable: Disinformation and Emerging Technology
IPR is a sponsor of the Latin American Communication Monitor The Latin American Communication Monitor (LCM) analyzed trends in Latin America’s PR field and what professionals are predicting for 2024. A survey of 1,134 communications professionals from 20 countries was conducted from May – June 2022. Key findings include: 1.) Multiple trends were consistent across … Continue reading Top Priorities in 2024 for Latin American Communicators
Edelman analyzed global trust in Asian brands. An online survey of more than 32,000 respondents across 28 countries was conducted November 1-28, 2022. Key findings include: 1.) 83% of Asian businesses reported a desire to expand overseas. — This desire was most pronounced from businesses in Indonesia, China, Thailand, and Vietnam. 2.) 26% of global … Continue reading Challenges and Opportunities for Asian-Based Businesses