In this PRNEWS series, a partnership with the Institute for Public Relations, industry leaders share difficult lessons. In today’s essay we hear from former State Farm and Cargill CCO Mike Fernandez about the importance of having the courage to buck trends and ask difficult que ...
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This blog post, written by Dr. Terry Flynn and Tim Li, is based on a research paper by Danny Flemming, Ulrike Cress, Sophia Kimmig, Miriam Brandt, & Joachim Kimmerle.
Key Findings
Both narrative articles and fact lists are effective at conveying information, and chang
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In partnership with Ragan, “How We Did It” features IPR Trustees offering insight into an initiative or decision that had a positive impact.
When the mega-storm struck Puerto Rico, its devastation went far beyond the island’s citizenry, disrupting a supply chain to health care facilities worldwide.
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Recently, members of the IPR Measurement Commission joined in an online discussion following a question by Elizabeth Rector of Cisco asking her fellow members what percentage of the total communication budget is typically spent on insights, metrics and research throughout the industry. Leaders in th
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Gainesville, Fla. – The Institute for Public Relations (IPR) Board of Trustees has elected Mohammad Hamid as the director of the IPR Measurement Commission for 2020-2021. Hamid will succeed the Cision Chief Insights Officer Mark Weiner, current director and a founding member of the Measurement Commission.
Ham
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My company, Integral, recently hosted senior Communications, Marketing, and Human Resources leaders at our inaugural Circles event in New York City. Together, we unpacked the ins and outs of designing the kind of employee experiences that deliver business results.
With forward thinkers from Amex, Levi Stra
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This post is provided by the IPR Organizational Communication Research Center.
In today’s digital and social world, organizations are under constant scru
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This post is provided by the IPR Behavioral Insights Research Center.
Summary
With the digital revolution, the
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Professionals and pre-professionals gathered in sunny San Diego, California on Oct. 18-22 for the 2019 PRSA International Conference. The conference featured speakers like Bob Woodward, Laura Ling, Richard Dreyfuss, former President of Mexico Vicente Fox and more. Attendees of the week-long conference experienced breakout sessions, key
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This blog post, provided by the IPR Behavioral Insights Research Center and written by Dr. Terry Flynn and Tim Li, is based on a research paper by Celine Klemm, Tilo Hartmann, & Enny Das.
Key Findings
People find disease outbreaks to be more severe when they
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