I write this post from Dubai, where the International Public Relations Association (IPRA) has invited me to speak at a conference called ‘Public Relations in the Age of Dialogue.’ There’s much symbolism here: a great global city, in a region at an extraordinary crossroads between tradition and modernity, hosting a dialogue about a profession undergoing … Continue reading Public Relations in the Age of Dialogue: From the Arab Street to Wall Street, A New Conversation Begins
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I’m very pleased to welcome the latest addition to the IPR Trustee Class of 2014. Adele Ambrose, Senior Vice President and Chief Communications Officer, Merck, becomes our 44th Trustee. At Merck, Adele leads the Global Communications organization, responsible for the company’s internal and external communications with key audiences including the news media, employees, the financial … Continue reading Merck Chief Communications Officer Joins IPR Board
Los Angeles, CA – The USC Annenberg Strategic Communication and Public Relations Center today published its seventh biennial Communication and Public Relations Generally Accepted Practices (GAP VII) study. It was conducted in cooperation with Institute for Public Relations (IPR). The GAP VII study, in which 620 senior communicators participated, provides practitioners with practical information they … Continue reading Definitive Study on the State of the PR Industry Released by USC Annenberg
NEW YORK, NY – A case study examining ExxonMobil’s campaign to convince consumers it can perform hydraulic fracturing (aka fracking) safely won the Grand Prize at the Arthur W. Page Society’s 2012 Case Study Competition, sponsored by the Page Society and the Institute for Public Relations (IPR). The competition recognizes students’ exploration of corporate communications … Continue reading University of Alabama Student Takes Top Honors at Arthur W. Page Society’s 2012 Corporate Communications Case Study Competition
As the public relations industry grows in size and stature, it is coming under increasing scrutiny by the public, media and government. But not all scrutiny is bad, especially if it helps broaden the understanding of a profession and advances its role and value. Twice in the past year there have been investigations into public … Continue reading Congress Investigates PR: Will It Like What It Sees?
IPR Trustee Rob Flaherty turned my attention to Jonah Lehrer about a year ago. Lehrer, the author of “How We Decide” and “Imagine: How Creativity Works” (due out next week), writes about neuroscience. Last weekend, his essay in The Wall Street Journal hinted at what’s to come in the new book. Creativity is a skill, … Continue reading Brain Research, Creativity and Public Relations
GAINESVILLE, FL – Five top corporate communications officers have joined the Institute for Public Relations (IPR) Board of Trustees. The new trustees are Richard Jones, senior vice president and chief communications officer, Guardian Life; Torod Neptune, corporate vice president, communications, Verizon Communications; Adrian Rodriguez, senior vice president and chief communications officer, MetLife; Oscar Suris, executive … Continue reading Institute Adds Five Corporate Communications Officers to Board
The Institute for Public Relations’ announcement to create a coalition to develop standards for PR measurement, evaluation and research, was featured in PRWeek US. The periodical describes the ultimate goal of the coalition is to create a framework that can be applied across PR activities. In addition to IPR, this new standards platform is composed … Continue reading Industry Groups Convene to Set Measurement Standards
GAINESVILLE, FL – The Institute for Public Relations (IPR), an independent foundation dedicated to the science beneath the art of public relations, and other industry leaders today announced a new coalition to create a broad platform of standards and best practices for public relations research, measurement and evaluation. The initial partners include the Council of … Continue reading Institute for Public Relations Announces Broad Coalition to Drive Standards for Public Relations Research and Measurement
To explore current public relations/communications practices with Wikipedia, I’m conducting a survey sponsored by the Arthur W. Page Center. My goal is to explore current engagement with Wikipedia and identify what changes are necessary. I started researching Wikipedia in 2006 with Marcus Messner, Virginia Commonwealth University, and we have been arguing for years that public … Continue reading Should Public Relations Professionals be Allowed to Edit Wikipedia Articles?
There is quite a lot of science in crisis response to go with the art. I was interviewed a few weeks ago (along with PRSA Chair Gerry Corbett and Council of Public Relations Firms’ Senior Vice President Matt Shaw) by The Business Journals for an article on “How to respond to bad publicity.” The three … Continue reading Three Things Research Teaches About Crisis Response
GAINESVILLE, FL – Two graduate student awards that include a paid work experience and a grant for research aimed at practitioners are open for entry. The Institute for Public Relations (IPR), Ketchum and PRIME Research today issued the call for entries on the IPR website. Each program offers a high-profile professional experience with the sponsoring … Continue reading Grad Student Awards Competition Offers Paid Work Experience and Research Grant