Summary When Lowe’s pulled its advertising from the TLC program All-American Muslim, critics from both sides responded. Some organized a boycott of the home improvement giant, and others applauded the decision. Lowe’s posted a response and apology on Facebook to only step further into a heated controversy as thousands of comments, many vitriolic, were posted … Continue reading Pulling Ads, Making Apologies: Lowe’s Use of Facebook to Communicate with Stakeholders
