Tag Archives: Crisis

This blog is based on the original article in the Public Relations Journal. The Public Relations Journal is a peer-reviewed academic journal presented by the Public Relations Society of America and the Institute for Public Relations. Overview Due to COVID-19, public relations leaders have never been more aware of the need to pivot quickly in … Continue reading Improving Crisis Communication in the Age of COVID-19

In partnership with Ragan’s PR Daily, “How We Did It” is a series featuring IPR Trustees discussing a success in their public relations career. This column is called “How We Did It,” but because we learn more from mistakes than successes, I wanted to share my failure handling a crisis when I was the chief communications … Continue reading How We Did It: Four Lessons from a Mismanaged Crisis Response

This blog is presented by the IPR Digital Media Research Center.  Lawmakers around the world are taking a severely keen interest in regulating data security and privacy. The #metoo movement created a collective realization that has empowered women everywhere to come forth and speak the truths that have been suppressed to the shadows for decades, … Continue reading The Impact of Societal Trends on Your Brand

Chung, Angie. (2018). Examining the effectiveness of using CSR communication in apology statements after bad publicity. Corporate Communications: An International Journal, 23(3), 357-376. Summary The purpose of this study is to contribute to understanding the effects of framing apology statements with corporate social responsibility (CSR) communications after a company has suffered negative publicity. Specifically, this … Continue reading Examining the Effectiveness of Using CSR Communication in Apology Statements After Bad Publicity

Summary When Lowe’s pulled its advertising from the TLC program All-American Muslim, critics from both sides responded. Some organized a boycott of the home improvement giant, and others applauded the decision. Lowe’s posted a response and apology on Facebook to only step further into a heated controversy as thousands of comments, many vitriolic, were posted … Continue reading Pulling Ads, Making Apologies: Lowe’s Use of Facebook to Communicate with Stakeholders