This summary is provided by the IPR Behavioral Insights Research Center based on the original study published in Nature Dr. Nathaniel Rabb and colleagues evaluated the efficacy of text messages sent by the Rhode Island Department of Health (RIDOH) to increase COVID-19 vaccination uptake. An experiment was conducted from May 25 –June 21, 2021. Nudge … Continue reading How Timing of Nudges Impacted COVID-19 Vaccine Uptake
This summary is presented by the IPR Behavioral Insights Research Center Key Findings Nudges, interventions that rely on leveraging mental shortcuts, can be more effective for encouraging behaviours than educational interventions that rely on increasing knowledge. Nudges are not a one-size-fits-all solution and need to be tailored with specific contexts and target audiences in mind to … Continue reading Nudging Pro‐Environmental Behavior: Evidence and Opportunities