Author(s), Title and Publication Broch, C., Lurati, F., Zamparini, A. & Mariconda, S. (2018). The Role of Social Capital for Organizational Identification: Implications for Strategic Communication. International Journal of Strategic Communication, 12:1, 46-66, DOI:10.1080/1553118X.2017.1392310 Summary Strategic communication scholars and professionals are continually interested in how organizations use communication to effectively achieve their mission. Organizational identity, … Continue reading The Role of Social Capital for Organizational Identification
