Five Minutes With… David Geddes

This is David Geddes, chair of the Institute for Public Relations Commission on Measurement and Evaluation. Government agencies and public sector organizations face particular challenges in communicating with stakeholder audiences, and in measuring and evaluating their communications. ...

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The Evolution of Evaluation: Public Relations Erratic Path to the Measurement of Effectiveness

In his inaugural lecture at Bournemouth University, Professor Tom Watson, a member of the IPR Commission on Measurement and Evaluation, spoke about
 ‘The Evolution of Evaluation – Public Relations’ Erratic Path to the Measurement of Effectiveness.” Professor Watson used the development of PR measurement and evaluation to map its future ...

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IPR Top Paper Awards

These awards are presented to the top three papers submitted to the International Public Relations Research Conference. Winners receive $1,000 per paper. 14th Annual International Public Relations Research Conference March 9-12, 2011 – Pushing the Envelope in Public Relations Theory & Research & Advancing the Practice ...

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Five Minutes With…Brad Rawlins

Brad RawlinsThis is David Geddes, chair of the Institute for Public Relations Commission on Measurement and Evaluation. Today I am talking with Professor Brad Rawlins, chair of the communications department at Brigham Young University. Brad also is a member of the IPR Commission on Measurement and Evaluation. ...

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Five Minutes with…Holly Heline Jarrell

Holly Heline JarrellThis is David Geddes, chair of the Institute for Public Relations Commission on Measurement and Evaluation. Today I am talking with Holly Heline Jarrell, Group Managing Director at GfK Custom Research North America. Holly, tell us about your deep background in research, especiall ...

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Chester Burger – Citizen

Editor’s Note: The Institute for Public Relations together with the PRSA Foundation and the Arthur W. Page Society honored PR pioneer Chester Burger on his 90th birthday recently by announcing creation of the Chester Burger Scholarship for Excellence in Public Relations. Here, John Budd, a 50-year friend and colleague of Chet Burger, reflects on Chet’s contributions not only to our profession, but to society as a whole. ...

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Five Minutes With… Don Stacks

This is David Geddes, chair of the Institute for Public Relations Commission on Measurement and Evaluation. I am also vice president of research and development at evolve24 in Saint Louis, Missouri. Today I am talking with Professor Don ...

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