In partnership with Ragan’s PR Daily, “How We Did It” is a series featuring IPR Trustees discussing a success in their public relations career. As a global pharmaceutical company headquartered in Tokyo, Japan, we saw first-hand the gradual shut down of business as the COVID-19 pandemic began to evolve from China, to Japan, then Italy, and … Continue reading How We Did It: Enabling Purpose-Driven Culture During the COVID-19 Pandemic