This summary is provided by the IPR Center for Diversity, Equity, and Inclusion (CDEI) Dr. Rosalynn Vasquez and Dr. Marlene Neill examined how crucible (transformative) experiences impact the leadership development of immigrant and first-generation Latinas in public relations, and how their experiences differ from non-immigrant Latinas. 24 in-depth qualitative interviews were conducted from June – … Continue reading Transformative Experiences of U.S. Latinas in Public Relations
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All posts by Marlene S. Neill
This blog is provided by the IPR Organizational Communication Research Center Servant leadership and ethics of care both stress the value of interpersonal relationships, listening to others, and empathy, all of which are critical to public relations practice. However, these two concepts have received limited attention in public relations scholarship. In response to a call … Continue reading Making a Great Leader: Servant Leadership and Ethics of Care →
This blog is provided by the IPR Organizational Communication Research Center. In February 2020 we started to conduct interviews with communication professionals for a new study on the importance of listening in organizations. A few weeks later, our efforts came to a screeching halt as the COVID-19 pandemic led to workplaces being completely shut down. … Continue reading How COVID-19 Heightened the Need for Listening to Employees →
This blog is provided by the IPR Center for Diversity, Equity, and Inclusion “I think sometimes there’s a frustration for women of color… because you feel you are not seen, you are not heard, you can’t speak into issues. You are always just informed of decisions and things that are made without any real thought … Continue reading Building a Culture of Inclusion: Women of Color and Diversity Management in Public Relations →
As Millennials continue to enter the workforce and begin to assume management roles, Baby Boomers are retiring. These generational shifts demand internal communication professionals make major adjustments in how they communicate. Millennials are expected to comprise 75% of the workforce by 2025 (Deloitte, 2014), and according to internal communicators I interviewed, they have different communication … Continue reading Trends in Internal Communication: Generational Shifts, Internal Social Media & Engagement →
Neill, Marlene S., & Moody, Mia (2015). Who is responsible for what? Examining strategic roles in social media management, Public Relations Review, 41 (1), 109-118. http://dx.doi.org/10.1016/j.pubrev.2014.10.014 Summary This study examined the strategic roles and responsibilities associated with social media management through the lens of role theory. The authors identified nine strategic roles and the associated responsibilities … Continue reading Who Is Responsible for What? Examining Strategic Roles in Social Media Management →