IPR is featuring research and some of the many Hispanic pioneers who have had an impact on the field of public relations in celebration of Hispanic Heritage Month. Nielsen studied advertising spend on diversity and inclusion (D&I) and impacts of advertising on Spanish Language networks (S&L). A review of census bureau data and past Nielsen … Continue reading Understanding Ad ROI on Diversity, Inclusion, and Spanish Language Networks
[Research Library], CDEI - Diversity, Equity, and Inclusion, CDEI - Inclusion, Diversity, Equity, and Inclusionadvertisements, Advertising, brands, consumers, diversity, diversity and inclusion networks, hispanic heritage month, inclusivity, investments, national TV spending, networks, spanish language networksNielsen