Tag Archives: hispanic heritage month

September 24, 2023[Research Library], Female Pioneers, Hispanic/Latino Pioneersactivist, advocacy, editor, hispanic heritage month, hispanic pioneer, latina pioneer, los angeles, reporterKatie McKechnie

IPR is featuring research and some of the many Hispanic pioneers who have had an impact on the field of public relations in celebration of Hispanic Heritage Month. Esther Renteria was born on May 1, 1939, in Los Angeles. Renteria attended East Los Angeles College before earning her bachelor’s degree from California State University, Los … Continue reading Pioneer Esther Renteria (1939-2007) →

September 19, 2023[Research Library], CDEI - Diversity, Equity, and Inclusion, CDEI - Inclusion, Diversity, Equity, and Inclusionadvertisements, Advertising, brands, consumers, diversity, diversity and inclusion networks, hispanic heritage month, inclusivity, investments, national TV spending, networks, spanish language networksKatie McKechnie

IPR is featuring research and some of the many Hispanic pioneers who have had an impact on the field of public relations in celebration of Hispanic Heritage Month. Nielsen studied advertising spend on diversity and inclusion (D&I) and impacts of advertising on Spanish Language networks (S&L). A review of census bureau data and past Nielsen … Continue reading Understanding Ad ROI on Diversity, Inclusion, and Spanish Language Networks →

September 1, 2023[Research Library], Hispanic/Latino Pioneersforeign correspondent, hispanic heritage month, hispanic pioneer, latino reporter, news director, Pioneer, ruben salazarKatie McKechnie

IPR is featuring research and some of the many Hispanic pioneers who have had an impact on the field of public relations in celebration of Hispanic Heritage Month. Ruben Salazar was born in Ciudad Juarez, Mexico and moved to El Paso, Texas as a child. After receiving a bachelor’s degree in journalism from the University … Continue reading Pioneer Ruben Salazar (1928-1970) →