This summary is provided by the IPR Organizational Communication Research Center. Dr. Cornelia Wolf and colleagues conducted research on the role and need for strategic internal communication in startup environments. A review of 25 journal articles focused on strategic communication, business management, and entrepreneurship was conducted between January 2010 and June 2020. Semi-structured qualitative interviews … Continue reading The Role of Internal Communication in Start-ups: State of Research and Practical Approaches
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This summary is provided by the IPR Organizational Communication Research Center. Summary Startups are an essential driver of economic growth within the market sector, as they contribute to innovation, competition, and new employment opportunities. Distinct from traditional large corporations with brand heritages, startup organizations often rely more on their leaders to communicate and establish a … Continue reading The Importance of Communicating “Vision, Passion, and Care” in a Startup Workplace
This abstract is provided by the IPR Organizational Communication Research Center Summary This study explored whether and how startup leaders in China use motivating language to foster relationships between startups and their employees. Startups are defined as privately-held, small-to-medium-sized enterprises which are less than ten years old and driven by innovation and tech. Because startup … Continue reading Cultivating Relationships with Startup Employees: The Role of Entrepreneurs