When the boundary between work and life gets blurred, employees can easily get frustrated and burned out. Often times, employees are encouraged to become smart “problem solvers,” coping with stress and imbalance on their own. However, individual coping is never sufficient even when it is effective. So, what are the jigsaw puzzle pieces organizations may … Continue reading Work vs. Life for Employees: Is Your Business Part of the Solution?
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For 17 years (how could it have been that long ago?), public relations researchers — both from the practice and the academy — have gathered annually to share and discuss their efforts and findings at the International Public Relations Research Conference (IPRRC). I’ve been fortunate to have been at 15 of the 17 conferences, from the … Continue reading 17 Years of Research Geeks →
This is the second in a series of IPR blog posts on the 2013 European Communication Monitor (ECM), an annual longitudinal trans-national survey of European communications professionals. The original post reviewed the overall demographics, methodology and results of the 2013 survey, which received 2,710 responses from 43 countries. It’s clear strategic public relations is an … Continue reading The European Communication Monitor2013 (Part 2): Strategic Issues and Influence →
From 60 years of accumulated scholarship about employee communication and engagement, we can safely reach two conclusions: First, organizations that effectively engage their workforces have better business results than those which do not. Second, most organizations do not effectively engage their workforces. Attempting to document why organizational leaders who know what to do don’t do … Continue reading Engaging Employees: Why Do You Think We Don’t? →
The 2013 IPR best in class employee communication practices study emphasises that internal communication must evolve to help organisations cope with fast-paced change. With expectations rising and pressures mounting, how can internal communicators ensure they evolve professionally? As an educator and researcher, I’m interested in a key question: What do evolutionary internal communication professionals need … Continue reading A Framework for Evolving Internal Communicators →
Resolved: Whether in internal communication, PR measurement or strategic communications, we will be fearless, ruled by the right thing to do rather than the facile, easy or merely expedient. Therefore: As experts in communication (not merely PR or marketing), we will have facts and data at our disposal to support our strategies and tactics. We … Continue reading Fearless is PR in the Face of Challenge →
Yesterday on IPR’s “Research Conversations” site, former Institute Trustee Lynn Brown posted an article enticingly titled “PR, Behavioral Economics & School Cafeterias.” I loved the piece – and thanked her in a Comment for adding a new, personal story to our storehouse of Behavioral PR stories. Behavior, behavior, behavior. The PR business is about behavior. … Continue reading Behavioral PR & “Girls Only” →
The following post is from Forrest Anderson’s blog, Reputation, Research, Relationships and Messages. Additional comments and tips are strongly encouraged. Surveys, when done properly, are a great way to gather the kind of information you can use to create communications campaigns that achieve business objectives. They are based on real information and insight into the target … Continue reading Tips for More Successful Surveys →
As PR professionals, we are always facing the next campaign to change the hearts and minds of our constituencies, and indeed, we are always looking for ways to be more effective in changing the behaviors of our target audiences. Take, for example changing the eating behaviors of our children in light of childhood obesity. While … Continue reading PR, Behavioral Economics & School Cafeterias →
The European Communication Monitor (ECM) is an annual longitudinal trans-national survey of European communications professionals, first carried out in 2007. It describes itself as, “the largest survey on strategic communication, corporate communications, communication management, and public relations worldwide.” The 2013 version asked 39 questions and received 2,710 responses from 43 countries. This article is the … Continue reading European Communication Monitor 2013 (Part I) →
Back in 2010 IPR published this post written by me titled, “Global Stakeholder Relationship Governance.” Four years later, Palgrave Macmillan has just published this new book, “Global Stakeholder Relationships Governance: An Infrastructure,” that includes, besides a good part of my post, other excellent contributions from Jim Grunig, Emilio Galli Zugaro and Joao Duarte. How has … Continue reading An Infrastructure to Govern Global Stakeholder Relationships →
My first dabble in collaboration on a global scale with stakeholders came with the Global Alliance for Public Relations and Communication Management (GA) tackling the issue of ethics by researching whether a global code of ethics was feasible and desirable to strengthen the profession. With the help of an international task force we examined the … Continue reading Sharing Global Alliance Research →